Spring 2008

Dear Dean Health Plan Members,

Photo of Robert L. Palmer, P.Eng.; President and CEO This year, Dean Health Plan (DHP) will celebrate 25 years of service to the folks and families of south central Wisconsin. DHP was started in 1983 by the physicians of Dean Health System, who saw a need for local, physician-led health insurance for their patients.

Today, DHP provides an entire range of fully insured and self-insured products to the commercial, individual, Medicare and Medicaid markets. With a combined member enrollment of 275,000 members, DHP is one of the largest and most diversified managed care organizations in the Midwest.

DHP continues to work to strengthen our reputation as a company that provides superior service and expedient access to top-quality healthcare. To better understand the expectations, needs and wants you have from your health insurance provider, we are conducting extensive surveying and holding focus groups throughout 2008.

Your feedback is crucial. I appreciate everyone who has already participated in our telephone and paper surveys. I know that your time is valuable; the surveys are professionally administered by a third party and are designed to be conscientious of your time.

I welcome your comments and observations. Please contact me by phone at 800-336-3302, by letter or by e-mail at dhp.ceo@deancare.com. Your comments will be shared in order to improve our goal of exceptional member satisfaction.

Sincerely,
Signature of Robert L. Palmer, P.Eng.
Robert L. Palmer, P.Eng.
Chief Executive Officer

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